Everyone wants that magic bullet. The right Things To Do to make people click the "Follow" button on Twitter. And lots of people have advice, me included. But there's nothing like show and tell.
Here are some people who are doing it right!
Sean Ferrell (author of NUMB and MAN IN THE EMPTY SUIT, which is out next year!)
Emma Straub (author of Laura Lamont's Life In Pictures)
Maureen Johnson (author of many books for young adults)
Lydia Netzer (author of Shine Shine Shine)
And more over at Bookriot.