tag:blogger.com,1999:blog-6809343867197930371.post1445121696402261998..comments2024-03-20T03:14:54.419-04:00Comments on La Vie en Prose: Packaging >> PositioningMeredith Barneshttp://www.blogger.com/profile/02718251724577409962noreply@blogger.comBlogger2125tag:blogger.com,1999:blog-6809343867197930371.post-32664789361077994042011-04-07T16:33:18.265-04:002011-04-07T16:33:18.265-04:00Great post but I wonder how much control writers h...Great post but I wonder how much control writers have over the cover? It seems like even the titles themselves are changed by publishers. <br /><br />Really like character twitter feed idea! Imagine if Avery Cates had one. *shudders*Patty Blounthttps://www.blogger.com/profile/11928111057602279792noreply@blogger.comtag:blogger.com,1999:blog-6809343867197930371.post-89657506567067944302011-04-07T12:32:58.494-04:002011-04-07T12:32:58.494-04:00Only a few months ago, a writer friend mentioned h...Only a few months ago, a writer friend mentioned her book trailer, and I thought, “OMG, how affected is that --?” Then I started to read up on this and discovered that book trailers are just another way to market. Sometimes I feel really behind the times. ☺<br /><br />How do cover designers and book trailer makers know what resonates with the reading population when choosing a strategy? Of course, these have to reflect the book’s tone and content, but is there any research that shows that readers gravitate to specific colors, layouts, fonts, music, etc.? <br /><br />“Mad Men” is a really good show. Genius, really. And I thought that nothing could ever replace “Six Feet Under.”Melissahttps://www.blogger.com/profile/17964273930628647763noreply@blogger.com